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THE RADICALLY WELL
CLIENT
Rosie Acosta
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ROLE
Creative Lead
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AGENCY
Freelance
SOCIAL CAMPAIGN
The Radically Well Podcast is a bold, empowering show redefining wellness for women navigating life’s transformative moments. I refreshed the visual identity with a more vibrant and authentic feel, balancing bold color and dynamic design with an approachable, conversational energy that mirrors hosts Rosie and Tessa.
YOUTUBE BANNER
REEL + INTERCHANGEABLE THUMBNAIL
COMPETITORS
As part of the visual strategy, I researched competitors in addition to creating a moodboard. By analyzing what works and what doesn’t across similar podcasts, I identified visual trends, gaps in the market, and opportunities to differentiate Radically Well Podcasts. This approach ensures the podcast cover is not only visually compelling but also strategically positioned to stand out and resonate with its target audience.
BEFORE AND AFTER
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